Simple Hormones really takes the pressure off of me . . . because visits go so fast. There's such limited time. And they [patients] often have a lot of questions that you have to take time with. We have other stuff to do, too. We're not only doing hormones. And so I give them some handouts. We go through the basics. And then I say, "OK. Plug into [Simple Hormones] for whatever other questions you have." It takes the pressure off of me to do the whole show.
Hormone Providers:
Simplify
your office visit,
your practice,
and your life . . .
Simple Hormones patient education video helps you overcome the challenges of teaching patients about hormone optimization
Simplify
your office visit,
your practice,
and your life . . .
Simple Hormones patient education video helps you overcome the challenges of teaching patients about hormone optimization
So much to teach about hormones in so little time . . .
As a compounding pharmacist, I've spent my career behind the counter, talking with women and men about their hormones.
I was constantly running up against the limitations of 1-to-1 patient education . . .
"What about weight gain . . . hot flashes . . . vaginal dryness . . . insomnia . . . depression . . . breast cancer . . . prostate cancer?"
Do you have the time to answer those repeated questions you hear over and over with each new patient?
Do your patients hesitate to start on hormone therapy because of horror stories they've read or (worse) heard from their "other doctor?"
Do your patients' eyes glaze over with "information overload" in the office visit?
Do your patients grasp the fact that hormone optimization is about much more than hot flashes, weight gain, and sex drive?
Based on my patient education experience, I've developed a comprehensive suite of tools to help supplement your teaching and make your job easier . . .
Simple Hormones
Patient Education Courses
Easy-to-understand videos help you explain hormone optimization, saving 1 full hour per patient . . .
Emphasize long-term health, build trust, reduce push back from colleagues . . .
Courses for patients with: Menopause, PCOS, Low-T, Low Thyroid, and more . . .
Save Time
Patients learn on their own time, not yours, saving 1 hour per patient. Videos address hesitation and relieve patient concerns.
Reduce Push Back
Simple Hormones shows patients what you're trying to do with optimal hormones, reducing conflict with other providers.
Reinforce Your Teaching
Patient education videos reiterate and supplement what you teach. Courses emphasize long-term benefits of BHRT.
"Why should I trust you to teach my patients?"
That's a great question!
I'm not a physician. But I am a licensed, trained pharmacist with decades of experience and multiple certifications that qualify me to teach patients about hormones.
I also have relationships with hundreds of physicians, nurse practitioners, and PAs all over the US, Canada, and the UK!
In fact, I've been offering my Simple Hormones patient education subscription to healthcare practitioners for the past 5 years. Providers pay me a yearly subscription fee and pass along my courses to their patients.
More than 3747* patients have enrolled in Simple Hormones through their hormone practitioners (so far) including . . .
Here are just a few of the dozens of providers from the US, Canada, the UK and other countries who have sent their patients through Simple Hormones courses . . .
Dr. Rhea Rogers in Wichita, KS (257+ patients)
Dr. Blaine Purcell in Wichita Falls, TX (131+ patients)
Dr. Ben González in Silver Spring, MD (67+ patients)
Dr. Carri Drzyzga in Ottawa, ON (156+ patients)
Dr. Simran Rattan in Toronto, ON (102+ patients)
Dr. Seth Camhi in San Diego, CA (145+ patients)
Dr. Jason Wesley in Sedona, AZ (83+ patients)
Dr. Kathleen Katamura in North Stonington, CT (210+ patients)
Dr. Cheryl Winter in Conroe, TX (76+ patients)
Dr. Hank Martin in Lexington, SC (73+ patients)
Charlie Wispert in Augusta, GA (188+ patients)
Jessica Lara in Greenwood Village, CO (46+ patients)
Angela Greene in Savage, MN (87+ patients)
MollyAnn Allen in Phoenix, AZ (starting this month!)
Agnes Lussier-Dow in Peterborough, ON (66+ patients)
Monica Bell in Salt Lake City, UT (25+ patients)
Kala DeHaan-Hill in Plano, TX (21+ patients)
Karl Lambert in Wenatchee, WA (159+ patients)
Diann Lydell-Jones in Cicero, IN (122+ patients)
Lisa Grissim in Brentwood, TN (288+ patients)
(*3747+ patients from just the providers listed have enrolled in Simple Hormones - many more providers not listed here subscribe to Simple Hormones and they're sending more patients to my courses every single day.)
Hormone Providers Love Simple Hormones
I would definitely recommend Simple Hormones. It's cut my time back. It's actually made it easier for me to get clients. When they call, I send them to that and they're blown away . . . cuz everything that they've heard . . . It helps bring them closer to getting healthier because it eases their mind and it answers a lot of questions. I'd recommend it for anybody and it's a bargain, I mean . . . I think..
Charles Wispert, PA
I'm watching these [Simple Hormones patient education] videos and am so so impressed!!! Great, great work!!!!
LISA GRISSIM, NP
As you know, I send people every day to the Simple Hormones website. My patients love it and I get great feedback on your presentations. I cannot speak highly enough of you. Thank you for everything that you do and I value your service and try to promote you to every clinician I know.
ROBERT MORGAN, APRN, ACNP-BC
Who Is Simple Hormones For?
Family Physicians
like
Kristen Kupeyan MD
Windsor, ON
Nurse Practitioners
like Agnes
Lussier-Dow NP
Peterborough, ON
OB/GYNs
like
Tricia Shimer MD
Dallas, TX
Physicians Assistants
like
Mollyann Allen PA-C
Phoenix, AZ
Functional Medicine Physicians like
Anil George MD
Jacksonville, FL
Nurse Practitioners
like
Cara Carpin NP
Cape May Courthouse, NJ
OB/GYNs
like
Tricia Shimer MD
Dallas, TX
Physicians Assistants
like
Mollyann Allen PA-C
Phoenix, AZ
Functional Medicine Physicians
like
Anil George MD
Jacksonville, FL
Whether you’re just starting a new hormone optimization practice or marking decades of hormone optimization . . .
Whether you work as a solopreneur, with a small staff in an office, or in a large, multi-center clinic . . .
Whether you spend 15 minutes with hormone patients because of insurance billing or have the luxury of 60-90 minutes or more . . .
Whether you see 5 patients a week or 100 . . .
If you’ve been trained at Worldlink Medical, A4M, or any other CME organization . . .
Simple Hormones is for all kinds of providers in any and all of these situations. No matter how much staff you have and how long your office visit, there’s always more to teach patients.
If you believe in the life-transforming power of optimal hormones, Simple Hormones lets you teach patients about it on their time, not yours.
Course Structure + Sample Video
Simple Hormones is a suite of 5 courses, designed to teach patients at every hormone stage of life. These courses include:
I’ve completely overhauled, rewritten, re-recorded, and re-edited this flagship course.
It’s designed to address the confusion, fears, and hesitation women in menopause feel as a direct result of the lies they’ve been told for the past 20+ years.
Since the Women’s Health Initiative, women have been “. . . misled about menopause” (The New York Times, February 5, 2023).
Simple Hormones for Menopause is a digital course structured around
- searches
- stories
- studies
. . . each of which contributes to systematically dismantling the misperceptions about hormones women have been led to believe.
Searches – What do women actually ask “Dr. Google” about menopause and hormones?
This course provides easy-to-understand, truthful answers to those search questions, without all the biases, advertising, and confusion that result from an actual Google search.
Stories – “You’re not alone!”
The stories in Simple Hormones for Menopause help women recognize they’re not in this by themselves. These are stories from women who . . .
- suffer awful, life-changing symptoms . . . for years
- have been told “get over it,” “wait it out,” and “hormones are dangerous – there’s nothing we can do”
- walk in desperate misery from symptoms but also in terror about the assumed risks of HRT
- have experienced the life-transforming power of hormone optimization
Studies – What does the evidence actually say?
This course explains (without medical jargon) what the research shows about hormones for menopause.
Studies mentioned include:
- An in-depth, critical view of The Women’s Health Initiative, what it says and doesn’t say about HRT and its risks
- Kronos Early Estrogen Prevention Study (KEEPS)
- Early vs. Late Intervention Trial with Estradiol (ELITE)
- The Danish Osteoporosis Prevention Trial (DOPS)
- The EPIC-E3N Cohort Study
In my experience, patients don’t know or care much about the studies. What they want is clear, concise, easy-to-grasp explanations of the truth behind hormones. “Just tell me the bottom line.”
That’s exactly what Simple Hormones offers to patients.
The bottom line about . . .
. . . hormones and breast cancer
. . . hormones and heart disease
. . . hormones and osteoporosis
. . . hormones and Alzheimer’s
. . . hormones like estradiol for hot flashes and progesterone for sleep
Bite-sized videos in Simple Hormones for Menopause are 1 to 8 minutes long. They get right to the point.
Patients can watch all 36 videos from 7 modules in less than 2 hours – like 2 episodes on Netflix, but WAY more informative.
They can download 4-6 .pdf handouts that visually reinforce both the videos and your office visit teaching.
Simple Hormones for Menopause helps patients understand that optimal hormone levels accomplish 2 major goals:
- They reduce or eliminate dozens of menopause symptoms like hot flashes, weight gain, vaginal dryness, painful intimacy, insomnia, depression, anxiety, joint pain, etc.
- They reduce long-term health risks for osteoporosis, type 2 diabetes, heart disease, and Alzheimer’s
I’ve surveyed over 2500 women in menopause and receive daily emails from women asking the same questions you hear repeated in each office visit:
- “Don’t hormones increase the risk for breast cancer?”
- “How long will I have to take hormones?”
- “What are the side effects of estradiol and progesterone?”
- “Won’t hormones increase my risk for blood clots, heart attacks, and stroke?”
- “Will HRT help with [weight gain, hot flashes, vaginal dryness, painful intimacy, insomnia, anxiety, depression, heart palpitations, and many other symptoms]?”
- “Why did my doctor say I didn’t need progesterone if I’ve had a hysterectomy?”
- “Can’t I take something natural for menopause?”
Simple Hormones answers those questions (and many more), relieves patient fears, and addresses their hesitations. That means you and your staff don’t have to answer them!
Learning Outcome: Women can move from being fearful of hormones and desperate for effective solutions to being confident that they can get their lives back, free from symptoms and protected from long-term health risks.
Benefits for Providers: This course saves providers “about 1 full hour” for each new patient (according to subscribers’ feedback).
Simple Hormones helps head off “push back” from other providers who just don’t get optimal hormones. The course encourages patients to trust YOU as their hormone optimization specialist, rather than their “other doctor” who hasn’t invested in the training and expertise you’ve earned.
Recently re-recorded and re-edited, this course is short and sweet.
6 modules with a total of 14 videos that are 1 to 7 minutes long. Simple Hormones for Men takes under an hour to complete.
The course has 2 primary objectives:
- Understand and embrace hormone optimization primarily with testosterone but also with other hormones
- Recognize the importance of optimal hormones for BOTH symptom relief and long-term health
Simple Hormones for Men helps men understand the reasons behind their lack of energy and motivation, low sex drive, erectile dysfunction, muscle weakness, weight gain, and general malaise. It’s all about low testosterone.
The course addresses the benefits of testosterone optimization. It also covers the risks of both taking testosterone and not taking it.
Unlike women in menopause, men with low testosterone are not generally fearful. But they have a limited understanding of testosterone and all the systems it affects.
Simple Hormones for Men is more concise than the menopause course. It addresses the facts and benefits of testosterone replacement, the risks of low testosterone, as well as the symptoms of low testosterone.
Learning Outcome: Men move from unmotivated, tired, weak, and disinterested to feeling strong, amorous, and fit.
Benefits for Providers: Simple Hormones for Men helps providers by prepping men for testosterone replacement therapy. It answers common questions, though not as many as women have.
This course helps women struggling with missed menstrual periods, masculinization symptoms, weight gain, anxiety, depression, and infertility to understand what’s going on with their reproductive system.
3 video modules help women with PCOS understand the complex relationships between:
- low thyroid
- insulin resistance
- high insulin (hyperinsulinemia)
- high testosterone
- not ovulating
- low progesterone
- missed periods
- Infertility
Simple Hormones for PCOS videos are 1 to 10 minutes long. Most are bite-sized at around 7 minutes.
The 71 total minutes of video helps women recognize the importance of optimal hormones to relieve PCOS symptoms and reduce long-term health risks, including serious risks for type 2 diabetes and heart disease.
Patients can also download 3 .pdf handouts that visually reinforce both the course and your teaching on PCOS and metabolic dysfunction.
Learning Outcome: Women move from confused, frightened, and frustrated by missed periods, weight gain, and masculinization from PCOS to seeing a clear path toward solving insulin resistance and getting their normal reproductive cycles back, providing a strong sense of relief and hope.
Benefits for Providers: Simple Hormones for PCOS helps female patients recognize the symptoms they’ve been experiencing are likely due to low thyroid, high insulin, high testosterone, and low progesterone. It also emphasizes the role of insulin resistance, diet, exercise, and hormone optimization in managing PCOS.
This brief course explains the symptoms and risks of low thyroid hormones and helps patients recognize thyroid deficiency, even when they’ve been told, “Your levels are normal.”
It helps them understand that mainstream medical providers may only have a partial understanding of thyroid issues, based on insufficient blood testing and only prescribing levothyroxine (T4).
The total of 9 thyroid videos (about 3 minutes each) in 3 modules takes less than 30 minutes to complete.
THYROID: It’s That Simple explains why testing for free liothyronine (T3), reverse T3, thyroid antibodies, and other biomarkers give a more complete thyroid picture than just testing T4 and TSH.
Learning Outcome: Patients who struggle with weight gain, fatigue, lethargy, sexual dysfunction, hair loss, and many other symptoms see that the root problem underneath these symptoms is their thyroid hormones. Even if they’ve had their thyroid tested, they may not have experienced relief, because the testing was incomplete. This course provides hope that these symptoms can actually be improved.
Benefits for Providers:
THYROID: It’s That Simple asks patients, “Who can you trust with your thyroid hormones?”
The course explains some aspects of thyroid optimization that mainstream physicians don’t understand and may push back against.
Of all the hormone issues hormone providers deal with, thyroid is the one that gets them the strongest push back from colleagues who don’t understand the nuances of thyroid optimization.
This course helps cut off that push back at the pass by helping patients recognize the training and experience that qualify you as the thyroid expert.
This course is designed to introduce patients concerned about Alzheimer’s Disease to 12 actionable steps that can reduce their risk.
The 22 videos range from 2 to 7 minutes in length and total about 105 minutes over 4 modules.
The course lays out 12 “Action Steps,” each of which is explained in a 5-minute (more or less) video lesson. The steps are presented in a framework using the acronym HEALTHY BRAIN.
H – Head Trauma
E – Eat for Ketosis & Autophagy
A – Avoid Insulin Resistance
L – Let Go Of Stress
T – Target Deficiencies With Supplements & Hormones
H – High Blood Pressure Reduction
Y – Your Family, Friends, and Community
B – Brain Training
R – Regular Exercise
A – At Least 7 Hours Every Night
I – Inflammation Reduction
N – No Smoking, Molds, or Toxins
Simple Hormones for Brain Health introduces patients to the concept of reducing cognitive risk – especially the risk for Alzheimer’s.
These video lessons . . .
- emphasize empathy around the terrifying diagnosis of Alzheimer’s
- acknowledge the devastation of watching a loved one’s gradual decline into total dependence on others
- offer practical hope in the form of evidence-based strategies that can make a difference in slowing, preventing, or even reversing cognitive decline
Learning Outcome: Patients with a family history and fear of Alzheimer’s (or even genetic risk factors like ApoE4) can have their fears relieved and feel confident they’re taking simple, actionable steps toward preventing cognitive decline.
Patients can have the experience of . . .
- “You’re not alone . . .”
- “There IS hope . . .”
. . . in the face of Alzheimer’s risk.
Benefits for Providers: The HEALTHY BRAIN course explains that patients CAN take these steps without a specialist physician . . . but there are numerous roadblocks that make it very difficult.
The course ultimately acknowledges that a trained and experienced provider can make the process much easier and more practical. Patients come to realize that a knowledgeable provider can order labs, interpret results, advise on supplements, fine tune diet, and optimize hormones, among many other things.
That’s the name I’ve given to a course created by insulin resistance expert Benjamin Bikman, Ph.D. and his team at InsulinIQ. Their course is designed to help patients grasp the risks and treatment of insulin resistance or “pre-diabetes.”
The course is divided into 4 modules:
- What is insulin resistance?
- Why is reversing insulin resistance so important?
- How do I reverse insulin resistance?
- Additional helps
The 15 short lessons in Simple Hormones for Insulin Resistance explain metabolic disease in easy-to-understand language, without medical jargon.
Lesson topics include:
- Today’s Plagues of Prosperity – a euphemism for the overabundance of carbohydrates and inflammatory foods in our modern American diet
- Diabetes & Pre-Diabetes
- Fatty Liver & PCOS (and how to reverse both)
- Weight Loss (usually a byproduct of reversing insulin resistance)
- Time-Restricted Eating
- Exercise & Insulin Resistance
Patients who have experienced reversal of insulin resistance and type 2 diabetes by following the InsulinIQ program share their success stories.
InsulinIQ also offers an affordable, paid insulin resistance health coaching program that’s “soft sold” within the course and through an email series sent out to course students.
Learning Outcome: Patients can use the actionable steps in this course to reverse insulin resistance (or even type 2 diabetes) and drastically reduce their health risks.
Benefits for Providers: Patients who complete the course will understand and embrace the idea that insulin resistance is one of the most important risk factors for chronic disease.
More importantly, patients will be equipped with actionable tools to change their diet and lifestyle to reduce . . .
- hemoglobin A1C
- fasting blood glucose levels
- fasting insulin levels
- HOMA-IR insulin resistance
- long-term health risks for diabetes, kidney disease, heart disease, and Alzheimer’s
Dr. Bikman and InsulinIQ have generously allowed me to include Simple Hormones for Insulin Resistance as a bonus course, provided at no additional charge.
Preview Menopause Video
Preview PCOS Video
Preview HEALTHY BRAIN
Preview Men's Video
Preview Thyroid Video
Preview Insulin Resistance
Unlock the power of comprehensive patient education without breaking the bank or dealing with staffing headaches.
Let’s say you wanted to hire a patient education specialist like me to teach your patients full-time. Someone with my 25 years of patient education experience and the depth of expertise I have, not to mention my certifications, would cost you $150,000/year or more, plus benefits. That’s if you could even find someone.
In the past, I’ve charged $97 for a 30-minute individual patient consultation. If you needed me to consult with just 5 new hormone patients a week, you’d be paying $485/week or $25,220/year for hormone patient education.
By subscribing to Simple Hormones, you get all my experience, all my expertise, the credibility of my certifications, and my rapport with patients, at a tiny fraction of what they might cost you.
What’s even better is that Simple Hormones is available 24 hours a day, 7 days a week, 365 days a year.
Simple Hormones never calls in sick, never asks for a day off, never criticizes another staff member, and never complains about the office coffee.
Choose the Best Subscription for Your Practice
Simple Hormones
Menopause Only
Standard Package
Unlimited Access+Standard Patient Portal+QR Cards+Featured Database Listing
Simple Hormones
5 Course Suite
Standard Package
Unlimited Access+Standard Patient Portal+QR Cards+Featured Database Listing
Simple Hormones
5 Course Suite
Deluxe Package
Unlimited Access+Custom Patient Portal+QR Cards+Featured Database Listing
100%
Money Back Guarantee
You Have Nothing To Lose
There's absolutely NO RISK with my 30-day Money Back Guarantee. If you're not satisfied with the videos, the courses, or the subscription, just email me and I'll get your refund out as soon as possible.
FAQ
Simple Hormones is a subscription service for hormone optimization providers. Whether you're just starting out or you've been in practice for decades . . . Physicians, nurse practitioners, PAs . . . These programs reinforce clear and simple hormone education for your patients, reminding them of what you've already told them. Simple Hormones addresses your most difficult patient education challenges and saves you time and frustration in the process.
It's simple. Just click the button on this page that says "Standard Plan" or "Deluxe Plan" (with customized patient portal). Enter your name, email, and credit card information. You'll be billed via a secure system yearly as long as your subscription stays active. You'll receive some emails, asking for a bit more information about your medical practice. In a few days, you'll get notified that your patient portal is ready. Then you can send the web address to your patients and have them take the courses.
No. I provide this material for information and educational use only. I am not entering into a patient-practitioner relationship with anyone who enrolls in my programs. If you refer someone to enroll in my courses, I have no idea if they are a patient of yours, are considering becoming a patient, or are simply a friend you’ve sent my way. I will view any person who enrolls in my courses as a “student.” I’ll keep their information private, but I won’t be in possession of any protected health information under HIPAA.
No. Simple Hormones is no longer part of any CME organization. All these time-saving, life-changing patient programs are only available directly from Simple Hormones. Some CME companies have talked about creating patient education courses for at least 3 years without delivering them.
The patient pays nothing. Your yearly provider subscription covers the cost of the patient education material. (Note – some of this material has been available directly to patients at $47 to $97)
Once your subscription has been processed (within a few days), I’ll send you an email with your unique program website link (url). You provide the link to your patient, either directly or through your website. The link leads them to your patient portal page. Step-by-step video and written instructions show your patient how to enroll and start watching the video material.
Patients get access to the videos immediately after they’ve enrolled. The viewer decides when to start and when to finish. Patients can watch the videos as many times as the
Yes. While I'm not a web designer, I can make some changes to your Simple Hormones patient portal to make it integrate seamlessly with your site. Similar colors, fonts, images, and overall style can improve the user experience so that clicking from your site to your Simple Hormones portal makes sense. There is an additional charge for patient portal customization. Check out the Deluxe Package.
You can share your Simple Hormones portal link with patients in several ways:
1. Hand them a QR card with your portal's web address like this: https://simplehormones.com/drjones
2. Email the portal link to patients
3. Place a link to your portal on your website
4. Give patients the link verbally in the office
5. Walk the patient through the easy signup process on their device (iPhone, Android, iPad, laptop, etc.) while they're in the office
Steve Goldring, R.Ph.
As a compounding pharmacist for over 25 years, I've spent my career talking with men and women about hormones. I've also taken a deep dive into hormone research on my way to multiple BHRT certifications. My YouTube channel has nearly 8000 subscribers and 400,000 video views. YouTube brings me 3-5 patient referral requests every single day. For the past 5 years, I've been helping hundreds of hormone practitioners with patient education. My Simple Hormones digital patient education courses take the time pressure off the office visit and reduce patient overwhelm.